Product Sampling

We all know that one of the most effective ways to sell food products is to let people taste them, especially when it comes to new plant based options that the public may not be familiar with or might feel unsure about.

At My Green Collective we are experienced professionals, we are here to help bring your brand to life through engaging and strategic in-store food sampling. This service not only drives sales but also introduces your products to new customers, encourages existing ones to explore your full range and provides valuable, honest feedback to help refine your offerings and grow your brand.

Offering a service like in-store sampling to your stockists, can make all the difference in a product’s success. Whether you're launching a new product, supporting sales growth or introducing your brand to the market, in-store samplings should be a key part of your marketing strategy.

BENEFITS OF INSTORE PRODUCT SAMPLING

In-store sampling is a powerful way to introduce your products to new customers and encourage existing ones to explore different flavours or varieties.
Bringing a friendly face and personality to your brand helps it stand out in a crowded market, creating a memorable impression that goes beyond the shelf.
It also provides a valuable opportunity to gather real-time customer feedback, helping you refine your offering and better understand your audience.
Sampling can drive immediate sales on the day and more importantly, help build long term customer loyalty.
Retailers appreciate the added support, in-store activity often translates to stronger sales and a more engaged customer base.
Plus, people simply love trying free samples. A great taste experience shared with a warm, enthusiastic presenter can be the nudge that turns interest into purchase.
And finally, nothing beats word-of-mouth. When customers get to experience your product firsthand, they’re far more likely to talk about it and that’s the kind of organic marketing money can’t buy.